Launch model · Content
Casino Games Aggregator
One API, thousands of games, live in weeks — and 3 to 6 points of your revenue for the privilege. Whether that is a bargain depends entirely on your scale and your licence.
overview
What is a casino games aggregator?
A casino games aggregator is a single integration that resells the catalogues of many studios. Instead of contracting, integrating and certifying each provider separately, you plug into one API and switch games on from an admin panel. For a launching operator it collapses months of engineering into weeks.
The price is a layer of margin. A studio might charge the aggregator around 12% of net gaming revenue; the aggregator charges you 15–18% and keeps the difference. Direct integrations recover roughly 3–5 percentage points of that — at €500–€5,000 setup and two to four weeks of engineering per provider, plus the certification and maintenance burden of every connection you now own.
The part neither side of that trade explains is the licence. Reputable aggregators and studios will not sign a supply agreement without a valid gaming licence, and the certification standards written into their contracts — RNG, platform, jurisdiction-specific game approvals — are your obligation, not theirs. Content is the last thing you should be shopping for, not the first.
your options
How does a casino games aggregator work?
One integration, thousands of titles, live in 2–4 weeks. The default for a launch and for any operator below serious scale — the aggregator's margin is far cheaper than the engineering and certification cost of running many direct connections.
Keep the aggregator for the long tail, go direct on the handful of studios that actually drive your revenue. Recovers most of the margin at a fraction of the integration work. Where most scaling operators end up.
Best economics, worst overhead — every provider is its own contract, integration, certification and maintenance stream at €500–€5,000 setup and 2–4 weeks apiece. Only makes sense with an in-house platform team and volume to justify it.
head to head
Aggregator vs. direct provider integration
| Aggregator | Direct | Hybrid | |
|---|---|---|---|
| Revenue share | 12–20% of NGR | 3–5 points better | Blended |
| Setup cost | One integration | €500–€5,000 per provider | Mixed |
| Time to content | 2–4 weeks | 8–12 weeks | 2–4 weeks, then rolling |
| Engineering load | One connection | One per studio, forever | Moderate |
| Certification burden | Mostly inherited | Yours, per provider | Mixed |
| Catalogue size | Thousands of titles | What you sign | Thousands + premium |
| Best for | Launch, mid-scale | High-volume, in-house tech | Scaling operators |
requirements
What an aggregator expects you to have
step by step
How to add an aggregator to a licensed casino
- Licence & entity first Suppliers contract with licensees. We secure the licence and put the right entity in front of it so the content conversation can even start. Week 1–8
- Certification scope We map exactly which certificates your markets and your suppliers require — and which ones you can skip — before you pay for a lab you didn't need. Week 2–4
- Contract review We read the supply agreement against your licence conditions: revenue definitions, restricted-market liability, audit rights and exit. Week 4–8
- Banking around the content Merchant accounts and PSPs that will settle a licensed casino, so the games have somewhere to send money. Parallel
Want the shortlist for a casino games aggregator?
Tell us your product, target markets and payment mix — we'll confirm the route that gets you live fastest at the lowest all-in cost, with the number itemised.
costs
How much does a casino games aggregator cost?
Aggregator and integration figures are 2026 market ranges from published operator guides, not quotes — they move with volume, market mix and how hard you negotiate. Licence figures are regulator schedules and mirror our jurisdiction pages. Certification is quoted by the lab against your actual scope; we size it before you commission it.
go deeper
The licence a content deal assumes you hold
Casino games aggregator FAQ
What is a casino games aggregator?
A single API that resells the catalogues of many game studios. You integrate once and enable titles from an admin panel, instead of contracting, integrating and certifying every studio separately. It is the fastest way to a full lobby — typically 2–4 weeks against 8–12 weeks for direct integrations.
How much does a casino games aggregator cost?
There is rarely a large upfront fee — the cost is revenue share, typically 12–20% of net gaming revenue. That figure covers both the aggregator's own margin and the pass-through to the studios: a studio might charge the aggregator around 12% of NGR, the aggregator charges you 15–18%, and keeps 3–6 points as its service fee.
Is direct integration cheaper than an aggregator?
Per spin, yes — direct deals typically recover 3–5 percentage points of revenue share. In total cost, usually no until you are at real scale: each direct provider is €500–€5,000 of setup, 2–4 weeks of engineering, its own certification and permanent maintenance. Below significant volume the aggregator margin is cheaper than the headcount.
Do I need a licence to sign an aggregator?
Yes. Reputable aggregators and studios contract only with licensed operators, and the supply agreement will name the certification standards you must hold. This is why content should be the last procurement step, not the first — operators who buy a platform and a game deal before securing a licence routinely lose both deposits.
GGR or NGR — which does the aggregator take?
Ask, and get it in writing. NGR definitions vary wildly: bonus cost, payment fees, chargebacks, affiliate commission and gaming duty may or may not come off before the split. A 15% share on a favourable NGR definition can cost less than a 12% share on a harsh one.
Who is liable if a game is served in a blocked market?
You are, in almost every contract. Individual titles carry country restrictions from the studio, and enforcing them is an operator obligation that maps straight onto your licence conditions. Get the restriction list as machine-readable data, enforce it at the platform layer, and check it every time the catalogue changes.
other products
Looking at a different launch model?
Reviewed by the Vantegris licensing team. This page is general information, not legal advice. Fee schedules and timelines mirror our jurisdiction pages and change when regulators change them.
Free consultation
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